ART EXPERT - POP UP
An Immersive Pop-Up Lab Demystifying the Art of Collecting
RA Education, the educational division of the ROBINEAU ART Group, unveiled “ART EXPERT: The Pop-Up Lab”, a hands-on experience designed to help art lovers of all ages understand the fundamentals of art expertise, authenticity, and informed collecting.
Featuring.. Mont Claire by Pop Mart, Yayoi Kusama, Javier Calleja, Hajime Sorayama, Keiichi Tanaami, Ready Made by Medicom, Nina Sechko merchandising.
Set within an imaginative landscape built from wooden Art crates, the ART EXPERT Pop-Up transformed the traditional experience into a playful learning environment. Upon arrival, guests were invited to wear a white coat stamped ART EXPERT across the back , a symbolic outfit marking their initiation into the world of professional art knowledge.
Guided by RA Education mentors, participants are taken on a journey through the key principles of art authentication and acquisition. From understanding the evolution of certificates of authenticity to exploring new technologies like RFID chips and holographic seals, the experience sheds light on how expertise protects collectors and supports the integrity of artists. Visitors will even have the opportunity to analyse an imitation artwork, learning firsthand how careful observation and documentation can safeguard value and trust in the art market.
“Art collecting should be an experience rooted in knowledge and confidence, says Valentina Robineau. With Art Expert, we’re making the tools of expertise accessible to everyone , from young art enthusiasts to emerging collectors in a way that’s interactive, memorable, and fun.”